Four years after the release of their sophomore album Static (2013), New York indie duo Cults (Brian Oblivion and Madeline Follin) have released the title track from their upcoming third album Offering (6 October, via Sinderlyn). Having served as connoisseurs of heartbreak on their past record (Static was recorded following the duo's breakup) with exemplary tracks like "High Road" and "Abducted", the duo appear to be moving beyond the realm of the confessional for artistic inspiration. Oblivion noted that the track was "about finding hope in what can seem like a hopeless situation" (a possible reference to trying political times), while noting the difficulty of being heard in a time of widespread self-obsession.
Airy, warm and bright, the synth-charged song is a stark contrast from their brooding back catalogue. Follin's breathy vocals are paired with a heavy drum beat, with lyrics that attempt to negotiate a reconciliation with spiritual urgency: "Hanging at the end of the road/ Well I can make you an offering/ Such a telephonic job/ Well I can make you an offering". As Follin pointed out, the song's bridge serves as a neat reminder of the importance of interdependence: "In stress full moments we think its important to focus on the people who have helped you out and are there for you. Every cool thing that ever happened started with just a few close people in a room together".
'(Give back to) The one who first gave you(Give back to) The one that you know(Give back to) The one who forgave you(Give back to) Who showed you love'