Radiohead
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Radiohead: geniuses in marketing

Artist reviewed by:
SongBlog

After a great marketing campaign five years of waiting, and he left Radiohead's new album called "A Moon Shaped Pool", which is the ninth album of the British band. Although already went on sale online on iTunes, Amazon and streaming on Apple Tidal and Music; physical copies may be ordered in advance from 17 June. However on the website of the group, and you can purchase the special edition that includes a vinyl disc "B sides".

Although the release of "A Moon Shaped Pool" was unexpected and created a big surprise for all his followers, not all the same eleven songs are unknown. The millions of fans of Radiohead contralan his repertoire and it is known that there are several old songs like "True Love Waits" (2001), "I Might Be Wrong" (2001) and "Burn The Witch" (2005).

According to critics, half of the ninth album of the group contains files of songs already familiar with some changes to sound as if they were new. In fact the new tracks are "Daydreaming," "Decks Dark" and "Tinker Tailor Soldier Sailor Rich Man, Poor Man Beggar Man Thief".

The release of this album was full of great mystery, lacked novelty songs by "recycled" to the side used in this case. It was mainly a game for its nearly 12 million followers on the social network Facebook or Twitter 1.6 million; when Radiohead last week erased all traces of your work on the web, both their official website and social networks without leaving almost white photos, videos or messages.

Following this began to speculate whether it was a new break of lead singer Thom Yorke with the digital world or whether it was a marketing move to promote the dissemination of a new album. The latter proved to be the response to such action: A teaser campaign to draw attention.

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