Jack Garratt and the new formula of pop music

I know if the rock is dead, but I hope not. I long to be at a roadside resting and returning energy to renew and demand for cultural relevance once had.

Anyway, life goes on . He is still making music in the world and as in any other aspect of our environment things evolve. Not only the way it markets and sells music has changed exponentially in recent years, with the streaming opening space and reducing to almost zero physical sales, also the way they are made ​​and perform these songs has been changing little by little, forgetting the concept of rock band and showing very different musical ideas "fertilization".

While in Venezuela the phenomenon of singer continues to grow strongly for purely socio - economic reasons; internationally and for different causes is making itself felt a new wave of artists and their music projects presenting concise, intimate and very electronically.

Bands or interpreters quickly by pragmatism or use new technologies to decorate their sound, which completely run "live" but through their laptops, synthesizers, keyboards and other small toys. Chet Faker, Chvrches, James Blake and Miike Snow are examples of artists who know very well how to create pop songs from electronics design, also dominates the transition from disk to the stage and influencing an entire generation of musicians even younger waiting to leave .

A good example is the case of the British Jack Garratt. With only 24 and fresh out album under his arm, he has managed to draw the attention of the alternative move by the world through his music and his proposal extremely difficult to define.

Jack is difficult to pigeonhole only as an electronic artist or songwriter. Nor is it simply a guitarist, a keyboardist or pop melodist. However, all these identities coexist without prejudice in his music, making it a composer of great pop songs, digital bathed in water and left to dry on a clothesline analog.

A native of Little Chalfont, Buckinghamshire, started making music since childhood and learned to play multiple instruments, knowledge that today feed their energetic staging, mixing electric guitar, keyboards, various synthesizers and even batteries, which runs entirely he.

Very young participated in the Junior edition of 'Eurovision' and for a time tried to become college music teacher, but about 2012 abandoned the idea to focus on making an album of acoustic blues, which also failed to materialize due to felt inconforme creatively.

After some time and already the better understanding their identity as a musician and composer, he began working on new songs, fueled by technology but without forgetting its influences. Building a sound similar to what would happen if Jack White will you took away his band, meddle in a blender with Frank Ocean and you'll take a topping of Disclosure for seasoning the mash. Something like that.

In 2014 he began to gain strength. He released some singles and EPs while turning around the world, appearing at major festivals and opening shows of artists such as Mumford & Sons and Ben Howard. And ending in 2015 specialized various media such as BBC Radio and MTV placed him in their list of artists to take into account for the next year and even won the Critics Award at the Brit Awards 2016. All this without having released their first, and obviously highly anticipated, long life.

The wait ended in February this year with the release of 'Phase' 12 songs written, performed and produced almost entirely by the same Garratt and who wander harmoniously and seamlessly between indie pop, R & B, electronica, trip hop and even the EDM. A lyrically cathartic album, packed with emotional ups and downs, suspense and lots of excitement.

Their live shows stored with very good reviews on your favorite YouTube, show how building a musical concept from scratch and manages to compensate for the lack of musicians with heartfelt and explosive performances, demonstrating not only the evolution of pop music but also exemplifying how in these times are not required four musicians leather jackets to fill stadiums. The requirement would rather generate a unique identity, made ​​the way you want to do it, but they connect with their surroundings and make their songs something universal, as is the pop.

So while inveterate rockers hope this wake up, I'm glad that proposals like Jack Garratt exist, making it clear that the times and methods change, but good music, when it is genuine, not so much.