The power of the web mobilizing the fans of Justin Bieber won during the selection of ganadarores of this year's MTV Europe Awards. Celebrated on Sunday night at the Mediolanum Forum in Milan, these awards are, as always, characterized by excesses in the scenery, in the locker room and spectacular.
The winner of the night was the Canadian Justin Bieber who achieved five awards, including best male artist for the sixth consecutive year, and better performance. Although the American blonde Taylor Swift was imposed as the favorite to be the most nominations (eight), the girl, who has been dominating in every musical competition this year, only one prize at the ceremony, the corresponding took Best Song . Meanwhile, the youth group One direction was the award Best Pop Artist of the Year and Rihana achieved recognition for Best Female Artist.
This ceremony, in which the main stage was set as a large TV which ran every singer and artist, had the animation of the British pop singer Ed Sheeran and Australian actress Ruby Rose, who managed the laughter of the audience with his antagonistic roles "bad girl / good boy." Sheeran also enjoyed making received awards for Best Live Act and Best World Stage.
Among the musical presentations highlighted the opening night by Mackelmore and Ryan Lewis, who performed Downtown, theme which were given the award for best video. Jason Derulo and Justin Bieber himself also presented a musical number, although the latter was the most valued by the fans of the public, the number of higher musical level was that of Andrea Bocelli. The Italian, though he was not nominated, intepretó his classic theme For you I'll fly and then performed a duet with Tori Kelly. Duran Duran also had its especio on stage, and was recognized as a visionary artist.
The Canadian winner shared with his 68.8 million followers on twitter in a tweet thanking his half - dozen awards: "Incredible night last night Thank you @ Ed Sheeran u were an aight host :)..".