Shah Cypha Perspective on In The Air

Shah Cypha a Brooklyn born native began listening to music at a young age. Using his mother’s turntables, his oldest brother would DJ around the house playing the newest music, while making the oldies sound new. This is how a young Shah Cypha came up with his own version of songs. Shah Cypha’s lyrical arrangements are said to be more addictive than any drug. He is able to touch the minds and hearts of those who can understand and relate.
Knowing that he could not promote his brand alone he decided to form The Grynd Report a company that promotes the independent & Unsigned Community. Creating his own platform Shah Cypha was able to team up with Mystics Ent CEO Tampa Mystic to create The Grynd Report Media Group.
Through his own platform Shah Cypha is able to not only promote and feature all types of entertainers but he is also able to put his own music on the fore front. “Raw Stories” Out Now.

I go through the process of success and failure daily. Depending on the goal, it may take me longer to see success and sometimes thoughts get into your head that you never will achieve those goals. That's when In The Air comes into play because its knowing that quitting is the only way to really fail. If you keep trying there is always a chance to succeed. Its in the air.

Waking up at all hours of the night at the age of 6 hearing different genres play. Whether I understand it or not the radio was more mixed at that time. Made it easier to get into different vibes. Tunes the ear to different talents

At 21. Its when I realized I had something so I went with it

Hip Hop & R&B

Verses changed, Style changed, Beats challenged me, more focus

Anything that grabs my attention. No limits

Busta Rhymes and Wu-Tang (Specifically Methond Man). They show you how a show is supposed to go and how to handle the crowd.

Relatable, emotion changing

Timeless, Relatable, story teller, focused

Notorious B.I.G. I'm from brooklyn so its a must I see a Biggie Concert. I never had that opportunity.

Brooklyn Boys- I represents where I'm from and can get the crowd moving

Jay-Z, Notorious B.I G and Lil Wayne. Bars all day

Jay Z

To deliver music to new and existing fans that they can play in all aspects of their life. Music that never gets old and provides some sort of meaning to the people listening. Raw and uncut.

Its my form of therapy. The only way I release emotions. It also helps to know someone may relate and is always listening.