Guatemalan singer/songwriter Ricardo Arjona is among the most successful Latin artists. He has sold more than 80 million records and established a global reputation for his often poignant and always topical songwriting, which addresses subjects ranging from romance and sexuality to violence, racism, poverty, and the plight of immigrants. He possesses a crystalline, expressive baritone with a completely committed performing style, whether he's in a studio or on-stage. Arjona is an artist first and an entertainer second. He has pursued many directions over the course of his career. And this 2020, he show us that only Arjona surpasses Arjona, recreating himself, evolving and going back to his roots, in a surprising way, which will be marked in the history not only of music. His creativity and ability to break patterns, allowing himself to flow in the most honest way with himself. BLANCO Y NEGRO his last project, brings together all ranges of artistic expression. With two albums: BLANCO, released on may of this year and NEGRO which will be released in 2021. And, as if this efforts were not enough, attempts have been made to find new ways for people to receive, not just a group of songs but the possibility of embarking on an audiovisual journey. In addition to the most outstanding musicians in the world and the most emblematic recording studio, Abbey Road artists of photography also joined, who gave themselves to the project to make it even bigger.